Telemarketing
Our understanding
of the use of the telephone as a marketing tool is second to none.
We have the experience, people and technology to implement and
deliver all types of telemarketing campaigns, from data cleansing
through to lead generation and mystery shopping.
As a result of our experience we
have the ability to understand our client’s direct marketing
strategies enabling us to offer realistic advice as to how best the
overall strategy and objectives of any campaign can be achieved.
The core telemarketing services
that TBS provide can be broken down in the following
categories...
APPOINTMENT
SETTING
Our telemarketing and appointment
setting team are experts in getting past gatekeepers to reach senior
decision makers.
Astute and articulate, they work both
scripted and unscripted to gather market intelligence, identify
opportunities for you, qualify prospects and handle
objections.
How do we do this:
- Articulate mature staff who work purely on salary.
- Intense internal training before each campaign.
- An open exchange of ideas-we work together to improve results.
- Transparency-Strategic Opportunities Australia allows full
insight into our work.
This means that your sales team can
concentrate on what you pay them for-attending qualified
appointments and making the most of every sales lead. Help
unlock their potential!
LEAD
GENERATION
Our business to business lead
generation services have a difference- we only deliver quality
leads. We know that poorly qualified sales leads and
appointments, at any price, are an expensive waste of your
time.
This is how we do it:
- Our staff are
salaried, so quantity is never put before quality.
- You're assigned a
dedicated account manager who ensures rigorous quality control.
- At every point we
keep an open dialogue, proactively developing your
campaign.
AWARENESS
BUILDING
Awareness
building can be a slower process to see any ROI from a campaign,
however just like any other advertisements, telemarketing for
awareness of your products and services can be critical to your
business.
Every awareness building campaign needs to
carefully structured to make sure we make the most out of every
call, for example we can gather information from the potential
client and understand market intelligence in more detail.
MARKET RESEARCH
TBS has the skills, experience and resources to take on
all levels of market research, making us the ideal choice as an
outsourcing partner for market research agencies.
TBS
undertakes projects as part of an ongoing relationship or as one-off
campaigns. Should your project require it, our highly trained
operatives can work on your research project 24 hours a day, 7 days
a week.
Our market research services include:
- Competitive
benchmarking
- Competitive
intelligence
- Competitor analysis
- Customer loyalty
- Customer
relationship measurement
- Customer
satisfaction surveys
- Image and branding
studies
- Monitoring surveys
- Multi-client,
syndicated and omnibus research
- Corporate and brand
image tracking
- Minority group
surveys
- Product testing
initiatives
- Promotional activity
support
- Public relations
All projects are constantly
monitored by team leaders, client support managers and our customer
satisfaction team, and we provide ongoing feedback as well as a
final, easy-to-read report on your results.
CUSTOMER
CARE
TBS provides custom
designed telephone research services to meet a diverse range of
needs.
We recognise that every client is different:
therefore we can help design a customised campaign to suit
the needs of your business, carry out the calling and deliver the
results you are looking for.
If you are looking to:
- Identify new
business opportunities.
- Explore customer
satisfaction (customer care).
- Examine market
conditions for a new product launch.
- Understand customer
perceptions of your product or brand.
Contact us today.
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